Brand Messaging

Advertising

“The consumer is not a moron.  She’s your wife. Don’t insult her intelligence.” – David Ogilvy.  Great advertising is a fine blend of art and science.  The ad can’t just be funny, it has to be funny and have your customers dialing your number.

Our experience on the inside of companies gives us an important edge. We have been in your shoes.  We have launched product launches and positioned products and services.  We had to meet targeted objectives.  And we also have the creative experience to wrap your strategy in a message that is clever, memorable and won’t insult anyone’s intelligence.

  • Print
  • Radio
  • Television
  • Internet

Corporate Identity

You’ve got just a few seconds to make a lasting impression. The right logo, the right presentation is a showcase for how you feel about yourself, and how you want others to feel about you.  Your brand is your best asset, protect it, nurture it and make sure every time your customer interacts with you they have the same experience.

We can help establish your brand, polish it, or revitalize it.  Give them the right impression not only in the first few seconds, but every second they work with you.

  • Logo Development
  • Business Cards, Letterhead
  • Naming of Company or Products
  • Brand Development

Creative Marketing

Why be normal?  When all the traditional marketing methods have failed or need to be supplemented, take a look sidewise.  Send a bowling ball or a two-foot bar of chocolate to get the attention of your prospective client.  There is a better way and Fresh Ink is ready to help you find it.

  • Direct Mail Video
  • Direct Marketing
  • Event Marketing
  • Packaging
  • Multimedia